SMS is very common and widely used medium of communication. This very important communication channel has also become very useful and popular business promotion tool. It is very easy to send thousand of SMS in bulk using any proven online services which will help optical shops to promote their products or offers to their customers.
In this new era of online shopping, local optical shops have to promote their offers to the customers to stop them buying products though online websites. This is why bulk SMS has become very important tool to grow optical shop business.
As we all see today MOBILE has become one of our body part as we stay with mobile for all most 24 hours and this is why Optical Business will get great success in sales using Bulk SMS feature.
Now that you have understand the need of Bulk SMS for optical business, you should also learn which are good and reliable services to choose for bulk SMS. It is not only the cost of the SMS, you should also compare the delivery ratio, time it takes to deliver SMS and most important is transparency in SMS credits. You should monitor and make sure that your SMS vendor is not deducting more credits for the SMS you are sending.
Apart from SMS service, you also need customer mobile database. This is very challenging if you do not have any software or records of your customers. We recommend that you should use retail management software or customer management software like Optical CRM to manage your customer database. Also, we suggest that you keep register at your shop where you can collect database of the visitors in your shop. This database will be very useful when you want to promote your offers and products.
Once you have SMS service and Database, you can start sending Bulk SMS to all your customers and visitors. However, below you start sending SMS, we would like to inform important tips and tricks that you can follow to get good results from Bulk SMS campaign.